December 22, 2011
Cathay Pacific welcomes the 40 millionth visitor to Hong Kong
Post by Joyce Wong

HONG KONG CATHAY PACIFIC AIRWAYS
Nancy Ryan, who hails from the United States, is the 40 millionth visitor to Hong Kong.

Cathay Pacific and the Hong Kong Tourism Board jointly welcomed the 40 millionth visitor to Hong Kong at a reception held at the iconic Peninsula Hotel yesterday.

The lucky visitor is U.S. resident Nancy Ryan, who flew to Hong Kong from Chicago on a Cathay Pacific direct flight. She is accompanied by her sister Muffy Lerner, Muffy’s husband Alexander Lerner and their daughter, Lindsey Lerner.

Director Corporate Affairs Quince Chong was on hand to congratulate the winner.

“The fact that she flew in from Chicago in the United States has a special significance for our airline,” said Quince.

“The U.S., which we have been serving for more than 20 years, is one of our most important markets, and Chicago is our newest destination in the States,” she said. “We launched a daily flight to this fantastic city, the gateway to the US Midwest, in July this year, and it’s been very well received by passengers.”

This is Nancy’s first trip to Hong Kong, but the second for Alexander and Muffy.

Alexander and Muffy flew to Hong Kong via San Francisco in February 2010 to spend the Chinese New Year in Hong Kong and Shanghai. The family unanimously decided to visit Hong Kong again this Christmas— this time for a longer duration.

Alexander Lerner flew with CX for both trips. He was full of praise for the airline’s service and new Business Class product.

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Alexander Lerner (second left), Muffy Lerner (third left), and Lindsey Lerner (second right) joined Nancy on her Hong Kong trip.

HONG KONG CATHAY PACIFIC AIRWAYS
Nancy recieved two CX Business Class tickets from Chicago to Hong Kong as a gift.

November 18, 2011
Introducing the Hong Kong Trader – highlighting CX commitment to home city
Post by Joyce Wong

 

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A new freighter with a unique livery will carry a special message about Cathay Pacific’s commitment to developing its home city as a major trading hub.

Hong Kong Trader is the second Boeing 747-8F to enter the fleet and features a special livery that showcases Hong Kong’s dramatic skyline. The name Hong Kong Trader is taken from CX’s original 747 that was bought from British Airways and began flying to Europe and within the region in 1982.

 

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The delivery of B-LJA didn’t go according to the original schedule but it finally took off from the Boeing factory in Seattle on Tuesday and arrived at HKIA at 9.47pm on Wednesday – just in time to be moved in front of the Cathay Pacific Cargo Terminal for its starring role at Thursday’s topping-out ceremony.

Hong Kong Trader was piloted from Seattle by Gregory Brown, John Graham, Martin Baldacci and Stephen Shaw. There was a welcoming party to greet the new arrival with staff from CX, Boeing and engine manufacturer GE.

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Director Cargo Nick Rhodes flew to Seattle to accept the aircraft last month and was interviewed by Boeing about the significance of Hong Kong Trader and why CX was excited about the delivery of the Dash 8s.

To view the Boeing video:
http://www.youtube.com/watch?v=FVI6xLZAB-Q&feature=youtu.be

November 18, 2011
How Things Work - Weighing an Aircraft
Post by Joyce Wong

Weighing a plane takes up to half a day, requires multiple heavy duty scales and involves a team of up to 10 Maintenance, Repair and Operations (MRO) mechanics.

It is a complex affair, but one that is essential, since the weight of a plane is integral to safety and efficiency in flight. The weight of a plane is closely linked to how the components of a plane are configured. The weight and centre of gravity also affects the characteristics of flight, such as fuel efficiency and maneuverability.

Although Airbus and Boeing already have figures regarding their aircrafts’ weight at the time of delivery, which includes structural and cabin components, their figures do not reflect the weight of crew, potable water and other operation equipments essential for service. The Hong Kong Civil Aviation Department requires all Hong Kong-registered carriers to weigh newly-acquired planes after the first two years in service. Planes must be weighed at five-year intervals thereafter.

A plane also goes back on the scales every time it goes through a cabin retrofit, as the weight distribution would have changed.

All CX aircraft are weighed at HAECO or TAECO. After the initial measurements are taken, the figures will be sent to Cabin Engineering for follow-up calculations. The numbers will then be relayed on to Cargo and Airports, who has to adjust the plane’s load according to its weight.

1. Before a plane is weighed, its fuel must be let out. The potable water system and waste tank system must also be drained.

1. Before a plane is weighed, its fuel must be let out. The potable water system and waste tank system must also be drained.

2. Engineers make sure the scales are placed in the right position and the aircraft is pushed towards the scales by a tow truck that is attached to the nose gear of the plane.

2. Engineers make sure the scales are placed in the right position and the aircraft is pushed towards the scales by a tow truck that is attached to the nose gear of the plane.

3. Scales have to be calibrated before each weighing to ensure that they are displaying accurate information.

3. Scales have to be calibrated before each weighing to ensure that they are displaying accurate information.

4. Once the aircraft is pushed onto the scales, engineers wait two to three minutes for the digits to settle before taking down the measurement. Each set of wheels is supported by one set of scales in the weighing process.

4. Once the aircraft is pushed onto the scales, engineers wait two to three minutes for the digits to settle before taking down the measurement. Each set of wheels is supported by one set of scales in the weighing process.

5. Engineers make rough calculations with the numbers obtained from the scales. If the numbers are noticeably off range, the plane has to be weighed again. They also usually take the reading of the plane twice to ensure accuracy.

5. Engineers make rough calculations with the numbers obtained from the scales. If the numbers are noticeably off range, the plane has to be weighed again. They also usually take the reading of the plane twice to ensure accuracy.

6. The weight of each set of wheels is carefully listed.

6. The weight of each set of wheels is carefully listed.

October 24, 2011
Adelaide goes non-stop three times weekly
Post by Joyce Wong

From 24 November, Cathay Pacifi c will convert three of its seven weekly Adelaide to Hong Kong flights to non-stop
services. All fl ights currently go via Melbourne.

“Cathay Pacifi c has been fl ying to Adelaide since 1992 and we’ve seen growth in demand from travellers in the business, leisure and student markets, particularly to and from China,” says General Manager Southwest Pacific Dane
Cheng.

The airline will operate an Airbus A330 on the route in a two-class – Business and Economy Class – configuration
until 24 March 2012. The new CX174/173 service means passengers arrive in Hong Kong at 2.30pm giving them time to connect to 45 destinations worldwide on the same day, including cities around Asia, the Middle East, North America and even a same-day arrival in London.

The CX104/5 service will continue to follow a HKG-ADLMEL-HKG routing on the other four days. “This is the first time CX has added fl ights on this route for the Australian summer period and it is also the first time for us to have a non-stop fl ight to or from Adelaide,” says Business Development Manager SA/NT Roz Meertens.

“The expectation is that the new Adelaide fl ight will perform strongly.” The team is focusing the promotion on highlighting the ease of connections. “The target market is across many segments and incorporates both leisure and corporate travellers,” Roz says.

Overall, it’s been a challenging year for the Australian market.

“There’s been a large increase in capacity by competitors operating to/from Australia and since the start of the year
we’ve seen very aggressive pricing initiatives introduced by our competitors,” Roz says.

“This has had an impact on our back end performance. At the same time, interestingly, the front end has performed
well, delivering an increase in both premium revenue and passenger numbers,” she adds.

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October 12, 2011
How Things Work: Refuelling an aircraft
Post by Joyce Wong

Refuelling an aircraft is a bit more complicated than refuelling a car.

In Hong Kong, jet fuel stored in mega-sized tanks at the Aviation Fuel Supply Company (AFSC) is pumped through underground pipes to various hydrant pits at the parking bays.

Refuellers use trucks equipped with hoses to connect a pit to the aircraft fuel inlet on the wing. As fuel is uploaded, the aircraft’s computer system uses sensors and valves to achieve the optimum distribution of fuel in the tanks located inside the wings, the belly, and even the tail on some aircraft.

Refuelling may take up to 90 minutes for a long-haul flight. A flight from Hong Kong to Paris, for instance, will need 35,408 US gallons of fuel, whereas a flight from Paris to Amsterdam will only need a tenth of that. In contrast, a car needs 13 US gallons of fuel for a full tank. (A US gallon equals approximately 3.8 litres.)

The amount of fuel for any given flight has three components: fuel for the estimated flight time, fuel to be used in case of a diversion and the minimum amount of fuel as standby reserve. The minimum reserve fuel differs for each aircraft but is required by law and cannot be used up in the normal course of the trip.

The airline’s fuel suppliers differ from port to port. An airport may have a single local supplier while another will have a full range of international suppliers. When the airport has no underground hydrant system, fuel is delivered to the aircraft by mobile bowser units.

But, no matter where or how the aircraft is refuelled, it is the engineers’ job to ensure the high quality of the fuel. They use sampling tanks in the refuelling trucks to check that the fuel is free of water, dirt and other contaminants. There are also procedures and checks in place that ensure fuel is safe at all times right from the refinery all the way to the aircraft.

October 3, 2011
Artistic reward for top agents - exclusive paintings of CX aircraft
Post by Joyce Wong

For the past six years, some lucky travel agents in Canada have been presented with exclusive paintings of CX aircraft as thank you gifts for supporting the airline. 
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The idea was first touted by Sales Manager Western Canada Chris Vanden Hooven who says the team was wanted to give the top accounts something that was unique, desirable and original.

“I met the artist Dan Fallwell in 1995 in Calgary, Alberta when he was a sales executive for Canadian Airlines.  I knew he had a special talent and specialised in aviation paintings,” Chris says.

 “It was an unexpected honour to have CX approach me with the idea of painting Cathay Pacific’s past, present and future aircraft,” Dan says. “I’ve also had the opportunity to see some of my creations hanging in many corporate and travel offices.

Dan worked in the airline business for 25 years before retiring in 1997 and he says it was natural he would be drawn to painting aviation-themed paintings.

“I’m basically been a self-taught artist and have been drawing and painting since I was a teenager. I started mostly in oils and then switched to watercolour some years ago, which I now much prefer,” he says.

So far four aircraft paintings, the DC3 (Betsy), Catalina, DC6, and the Electra, have been presented to travel agents.

A further eight or nine are in the pipeline including the Boeing 707, L1011 Tristar, Boeing 747-200, Boeing 747-300, Boeing 747-400, A330 (100th aircraft livery), A340 (oneworld livery), Boeing 777-300ER (Spirit of Hong Kong livery) and the A350-900.

”However if CX orders a new aircraft type in the future we may extend the collection further,” Chris says.

Dan says most of the paintings have taken him about 20 hours to complete.

“I have two favourite paintings in the CX series – the DC3 and the L1011 which is flying over Hong Kong on approach to the old Kai Tak Airport. I’m also looking forward to completing the paintings of the B777-300 as well as the A350-900,” Dan says.

For every painting only 50 numbered prints are created for distribution with the original staying in the CX Town Office in Vancouver.

As they are not sold and only presented as special gifts to the port’s top producing agents, each has become a real collector’s item.

”Most of our top agents do have the complete set so far,” Chris says. “Though we have a couple of accounts that missed the first one or two and are determined to collect the rest in the future!”

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BRUSH STROKES: Dan Fallwell’s CX aircraft paintings have become collector’s items.

September 21, 2011
All Spruced Up And Ready To Fly
Post by Joyce Wong

The retrofit of the new Business Class product on B-KPB was successfully completed on 2 September after 24 days of hard work by Engineering team, TAECO, HAECO, Boeing and product suppliers.

 

It marked the start of the Boeing 777-300ER retrofit programme with the next aircraft going to TAECO at the end of September.

In total, 31 aircraft will be retrofitted with the new JCL product - 18 777-300ERs and 13 Airbus 330-300s. By the end of the year, eight aircraft will have been retrofitted and the whole programme is expected to end by January 2013.

September 14, 2011
Windy City? A breeze!
Post by Joyce Wong

Passengers make the connection as Chicago gets off to solid start

As Cathay Pacific executives and VIP guests flew in to O’Hare International Airport to celebrate the launch of the Chicago service, the team in the new destination’s Town Office were giving themselves a pat on the back for helping to get things off to a good start.

The first CX807 out of ORD on 1 September was fully booked, and outbound loads for this month and beyond “continue to build on a week over basis,” says Sales Manager Midwest USA, Matt Seymour.

The team conducted a number of sales blitzes in many of the major cities throughout the Midwest, attending various events associated with Chinese community, and national and international events such as the Global Business Travel Association Convention.

Currently, load factors in the premium cabins are “very high” while Economy loads are on a par with the rest of the country.

“We are very pleased with the results thus far,” says Matt.

Sales teams in the States have been very focused on the new service, working with corporate clients and their key agency account base to secure new and incremental business.

“Our product and service speak volumes in the market place and is such an improvement over the competition,” says Matt, who works with a team of three Account Managers and one Inside Sales SupportAgent.

At the moment, most of the sales out of Chicago are for passengers going direct to Hong Kong.

“Taipei, Manila, Guangzhou and Shanghai are our top connection opportunities and these are served very well by the 8pm arrival time. However, other connections are more limited with the current schedule,” says Matt.

The first flight out of Hong Kong was also close to full and loads are looking quite promising over the first two months – more so in the Economy cabin than in the front.

CX has already captured a healthy share of the market to ORD, where only one other carrier operates direct flights, and a good percentage of passengers are connecting to cities such as Boston, Miami and Washington.

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August 22, 2011
Cargo spreads wings on the subcontinent
Post by Joyce Wong

Airline now offers ‘one-stop shop’ for Indian airfreight

Cathay Pacific is taking advantage of an expanding India cargo market with the launch of two new freighter services.

The twice-weekly service to Bengaluru launched on 1 August with a full load, while the twice-weekly direct freighter service from Chennai to Frankfurt launched on 19 June.

Regional Manager Cargo – India, Middle East, Africa Ashish Kapur says the additional service to Bengaluru means CX now has a presence all over the country with freighter services at all the four major airports from India.

“This makes us one of the few airlines who can provide solutions to the forwarders not only in terms of handling special cargo but also be a one-stop-shop in all the major cities,” he says.

The team is thinking big for the Bengaluru service.

“The focus is on cars, auto parts, odd-size special handing shipments like helicopter blades and aircraft engines,” Ashish says.

The Chennai-Frankfurt service continues onwards to Manchester on Wednesday and Brussels on Thursday, providing access to three European destinations from South India.

“With Chennai becoming a hub for the manufacturing of auto parts, electronics, garments and finished leather, it is a good time to add this service,” Ashish says.

“The route also has the advantage of strong two-way traffic where we come in full and go out full, which makes the route very attractive,” he adds.

Cathay Pacific Cargo picked up the top award of Airline of the Year at the 3rd South East CEO Conclave & Awards ceremony in Chennai on 27 July. Nominees for the awards are decided by recommendations by the trade including shippers, exporters, forwarders, airports and government bodies.

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August 18, 2011
12 new planes on order book
Post by Joyce Wong

777-200Fs to boost efficiency of freighter fleet

Cathay Pacific confirmed its commitment to growing the airline– and building the Hong Kong hub– by announcing yet another major aircraft order. Adding to the purchase of 36 aircraft announced in August last year and 27 more added in March this year, on 10 August CX stated it was buying another 12 aircraft from Boeing – four more 777-300ERs and eight 777-200 Freighters. The latest orders – all powered by GE90 engines – are slated for delivery between 2013 and 2016. With the latest purchases, there are now 97 new aircraft on the order books, including 79 passenger jets and 18 freighters, with a list price value of almost HK$200 billion.

The announcement confirms the airline’s intention to modernise as well as grow the fleet, adding highly efficient new aircraft and retiring older planes – Boeing 747-400s and Airbus A340-300s in the passenger fleet and 747-400 BCFs in the freighter fleet – before the end of the decade. “This latest order highlights our commitment to operating a modern and efficient fleet together with a deep commitment to our home city,” says Chief Executive John Slosar, adding that the 772F will improve freighter operations by delivering improved payload range capability at competitive operating costs. The 777-200F, a new aircraft type for the airline, will certainly improve the efficiency of the freighter fleet.

For a typical 3,000 nautical mile trip, it will burn 15% and 24% less fuel per payload tonne than the 747-400F and 747-400BCF respectively. The new aircraft, which has a range of 4,900 nautical miles with a full payload of 102 tonnes, will be employed primarily on regional and European routes, while the10 new Boeing 747-8 Freighters will be used almost exclusively on routes between Hong Kong and North America. Director Cargo Nick Rhodes says the new freighters will provide replacement aircraft for the BCFs and also inject additional capacity to meet the forecast growth in cargo traffic within the region. “The 777-200F is a direct replacement for the BCF but will be considerably more efficient as it is a twin-engined aircraft and has no upper deck – which is surplus weight in the BCF,” Nick says. “With rising fuel prices, improved fuel efficiency is vital if the freighter fleet is to operate profitably.

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